How Do I Know If My Google Ad Is Running?

If you’re running a Google ad campaign, it’s important to know whether or not your ads are actually showing up. Without this information, you won’t be able to measure the success of your campaign, optimize your ads for better performance, or adjust your budget accordingly. In this article, we’ll cover some of the ways you can tell if your Google ad is running, so you can stay on top of your advertising game and achieve your marketing goals.

Checking Your Ad Status

The first and most obvious way to see if your Google ad is running is to check its status in the Google Ads dashboard. To do this, log in to your Google Ads account and navigate to the “Campaigns” tab. Here, you’ll see a list of all your active campaigns. Find the campaign in question and check the “Status” column. If it says “Enabled,” your ad is running. If it says “Paused,” you’ll need to manually enable the ad to start running again.

Using Google’s Ad Preview Tool

Another way to check if your Google ad is running is to use Google’s Ad Preview tool. This tool lets you see what your ad looks like and where it’s being displayed without actually triggering the ad to show up. To use the tool, go to and enter your ad’s keywords and targeting options. If your ad is running, you should see it in the preview window.

How Do I Know If My Google Ad Is Running?
How Do I Know If My Google Ad Is Running?

Searching for Your Ad Manually

If you want to see your ad in action, you can also try searching for it manually on Google. This method is a bit more time-consuming, but it can give you a better idea of what your target audience is seeing when they search for your keywords. Open an incognito window in your browser (to avoid any personalized search results) and search for your keywords. If your ad is running, it should show up at the top of the search results page.

How Do I Know If My Google Ad Is Running?
How Do I Know If My Google Ad Is Running?

Checking Your Ad Spend

Finally, another way to tell if your Google ad is running is to monitor your ad spend. If your ad is getting impressions and clicks, you should see corresponding charges on your billing statement. If you’re not seeing any charges, it’s possible that your ad isn’t running or that there’s an issue with your billing information. Make sure to double-check your payment settings to ensure that your ads are being charged to the correct account.


  • Q: Can I tell if my ad is running by looking at my website traffic?

A: Not necessarily. While an increase in website traffic may be a sign that your ad is performing well, it could also be due to other factors like organic search results or social media referrals.

  • Q: How long does it take for my ad to start running after I create it?

A: It can take up to 24 hours for your ad to be reviewed and approved by Google before it starts running.

Q: Why is my ad still not running even though it’s enabled?

A: There could be several reasons why your ad isn’t running, including low bids, low ad rank, or low quality score. Check these metrics in your Google Ads dashboard to see if any adjustments need to be made.

  • Q: Can I pause and restart my ad campaign whenever I want?

A: Yes, you can pause and restart your ad campaign at any time by adjusting the status of

your ad in the Google Ads dashboard.

  • Q: Can I track the performance of my ad in real-time?

A: Yes, Google Ads provides real-time data on ad performance, including impressions, clicks, and conversions.

  • Q: What should I do if my ad isn’t performing well?

A: If your ad isn’t getting enough clicks or conversions, try adjusting your targeting options, ad copy, or bidding strategy. A/B testing can also help you identify what works best for your target audience.

Final Thoughts

Remember, checking if your Google ad is running is a crucial part of running a successful advertising campaign. By utilizing the methods mentioned in this article, you can stay on top of your ad performance and make informed decisions about how to optimize your ads for better results.

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